TEFF’s noteworthy initiative, ‘Vrukshdaan Abhiyaan’ – will distribute 85,000 saplings through ‘coolspots’
Pune (Voice news service):- Vrukshdaan Abhiyaan (Tree donation drive) – a noteworthy initiative was launched by Anand Chordia, Director, Technology & Innovation, Suhana Masala, and Founder, The Eco Factory Foundation (TEFF), through which they are distributing almost 85,000 free saplings of 37 varieties of Indian native trees. “Vrukshdaan Abhiyaan takes pride in aligning with the vision of C20’s Sustainable & Resilient Communities: Climate, Environment & Net Zero Targets, as well as various green missions of G20. This broadens the perspective of the event and underscores its commitment to these causes”, smiles Anand Chordia, popularly known as ‘The Green Warrior’!
Vruskshdaan Abhiyaan was inaugurated on 3rd June, just a couple of days before World Environment Day, by Chief Guest Mr Murlidhar Mohol, Former Mayor of Pune, at the Fat Labrador Café at Bavdhan. “It is truly heartwarming to witness such collaborative efforts being put up by civic bodies, showing concern for our environment. The impact of climate change has been evident, and tree planting stands as an important measure to mitigate the damage inflicted upon our planet. It won’t be long before our city flourishes with greenery once again”, he said.
This program environs to mitigate climate change, reduce pollution, and enhance biodiversity. Giving details about this idea, Anand Chordia elaborates, “TEFF will set up smartly designed ‘coolspots’ (distribution points) across different places in the city, from where interested citizens can collect a sapling to be planted in the area of their choice.
In addition, a seed collection drive will also be implemented, which will be developed into saplings for further distribution. This initiative intends at increasing the green cover in and around the city and thus, reduce the existing levels of pollution”, he added.
“Climate change is real, and we must fight back. And TEFF is leaving no stone unturned to preserve our planet. The seeds of these noble and environmentally conscious ideas were sown by my grandfather, late Shri Hukumichand ji Chordia. It is a coincidence that today (3rd June), on his death anniversary, we find ourselves inspired to commemorate this day by donating native trees. We feel incredibly fortunate to have the opportunity to carry forward his legacy and continue his vision for a greener world. In fact, Environment Day should not just be celebrated on June 5th, but everyday of our life should be dedicated to protect our environment and our planet.”, he concludes.
Having started the tree donation drive last year, during 75th Independence Day, TEFF will have completed over 1.5 lakh trees donation by end of 2023. Indeed a remarkable feat.
