{"id":4596,"date":"2022-03-24T15:34:38","date_gmt":"2022-03-24T10:04:38","guid":{"rendered":"https:\/\/timesofpowerandvoice.com\/?p=4596"},"modified":"2022-03-24T15:34:41","modified_gmt":"2022-03-24T10:04:41","slug":"hindware-revamps-brand-identity-changes-logo-design-and-ropes-intamanna-bhatia-as-brand-endorser","status":"publish","type":"post","link":"https:\/\/timesofpowerandvoice.com\/?p=4596","title":{"rendered":"HINDWARE REVAMPS BRAND IDENTITY, CHANGES LOGO DESIGN AND ROPES IN<br>TAMANNA BHATIA AS BRAND ENDORSER"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><strong>Hindware Italian Collection Launches \u2018Hues\u2019 Coloured Faucets with Tamanna Bhatia as Brand Endorser<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"799\" height=\"1024\" src=\"https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2022\/03\/Tamanna-Bhatia-as-Brand-Endorser-2-799x1024.jpg\" alt=\"\" class=\"wp-image-4598\" srcset=\"https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2022\/03\/Tamanna-Bhatia-as-Brand-Endorser-2-799x1024.jpg 799w, https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2022\/03\/Tamanna-Bhatia-as-Brand-Endorser-2-234x300.jpg 234w, https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2022\/03\/Tamanna-Bhatia-as-Brand-Endorser-2-768x984.jpg 768w, https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2022\/03\/Tamanna-Bhatia-as-Brand-Endorser-2-1199x1536.jpg 1199w, https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2022\/03\/Tamanna-Bhatia-as-Brand-Endorser-2-1599x2048.jpg 1599w, https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2022\/03\/Tamanna-Bhatia-as-Brand-Endorser-2-150x192.jpg 150w, https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2022\/03\/Tamanna-Bhatia-as-Brand-Endorser-2.jpg 1914w\" sizes=\"auto, (max-width: 799px) 100vw, 799px\" \/><\/figure>\n\n\n\n<p>Pune (P&amp;V news service):- Hindware, a leader in complete bathroom solutions announced a new brand identity to reinforce its connect with customers and supplement its position in the sanitaryware industry.<br>As part of the exercise, the company introduced a revamped logo, launched a new range of colored faucets, \u2018Hues\u2019 and roped in leading female actor, Tamanna Bhatia as the Brand Endorser to build a stronger connect with consumers in southern markets and across India.<br>Hindware has been at the forefront of industry-first designs and innovations for decades, as the company grows to new heights it aims to build a deeper connect with audience for a new tomorrow. At an event, Hindware unveiled its new brand logo in Black &amp; White color echoing supremacy and suavity.<\/p>\n\n\n\n<p><br>Additionally, the company revealed the new logo for Hindware Italian Collection, in White, Gold and Black color, representing luxury, triumph and success, while \u2018Italian\u2019 written in artistic calligraphy font to signify elegance. The essence of the new logo for Hindware Italian Collection further relates with confidence, boldness and power, and hints of the legacy brand logo \u2013 Hindware, can be observed denoting a balanced premium tone with a promise of quality and performance. This approach helps Italian Collection to establish credentials and enter the consideration set of the consumer who are seeking products that\u2019s stylish, contemporary, innovative, and importantly dependable. With the overall rebranding exercise, the company intends to position Hindware Italian Collection as a premium brand with strong legacy and trust of its proverbial brand, Hindware.<\/p>\n\n\n\n<p><br>Commenting on the announcement, Mr. Sudhanshu Pokhriyal, Chief Executive Officer, Bath &amp; Tiles, Brilloca, said, \u201cOur marketing strategies are at the core of evolving industry dynamics and therefore, keeping in mind the market sentiments and audience appeal, we have taken a conscious call to introduce a new identity for Hindware and Hindware Italian Collection. With this, we reflect modern outlook and our rich legacy; the goal of this rebranding is to enhance the connect with customers in the present times. Aligned to the new brand identity, we are pleased to launch a vibrant and stylish range of luxurious facets, \u2018Hues\u2019 by Hindware Italian Collection. The colored faucets have a stunning, long-lasting finish that will light up your bathroom and give it an aesthetic look.\u201d<\/p>\n\n\n\n<p><br>He further added \u201cWe are excited to have Tamanna Bhatia as our brand endorser, she personifies the elegance and style proposition of our products. Alongside her, we are certain to strengthen the brand\u2019s connection with consumers especially in southern India.\u201d<br>Commenting on the association, Tamanna Bhatia said, \u201cI am extremely happy to be associated with India\u2019s leading bathware solutions brand, Hindware. I am someone who is obsessed with beautiful bathroom settings. That\u2019s why I resonate with the company\u2019s vision. Much to my taste, their collection is inspired by confidence and rich designs. Hues by Hindware Italian Collection looks tremendously exquisite, and the colour tones will definitely add a touch of luxury to bathroom settings. I truly relate to the brand and look forward to a long fulfilling association ahead.<\/p>\n\n\n\n<p><br>On the announcement Charu Malhotra Bhatia, Vice-President, Marketing, Brilloca Limited said, \u201cWe are happy to have actor Tamanna Bhatia on board as our brand endorser; I am certain the association will help us enhance our consumer connect in the southern markets. Hindware has always celebrated and championed the amalgamation of thoughtful features and beautiful designs and Tamanna accurately brings alive the extravagance of the brand with her attitude of \u2018nothing but the best\u2019. We welcome her to the Hindware family.\u201d<\/p>\n\n\n\n<p>Link (https:\/\/drive.google.com\/file\/d\/1GKKWlTzNOwgnVn5syjNc5jE8daU065Vp\/view)  to the video message from Tamanna Bhatia <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"805\" height=\"1024\" src=\"https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2022\/03\/Tamanna-Bhatia-as-Brand-Endorser-805x1024.jpg\" alt=\"\" class=\"wp-image-4599\" srcset=\"https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2022\/03\/Tamanna-Bhatia-as-Brand-Endorser-805x1024.jpg 805w, https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2022\/03\/Tamanna-Bhatia-as-Brand-Endorser-236x300.jpg 236w, https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2022\/03\/Tamanna-Bhatia-as-Brand-Endorser-768x976.jpg 768w, https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2022\/03\/Tamanna-Bhatia-as-Brand-Endorser-1208x1536.jpg 1208w, https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2022\/03\/Tamanna-Bhatia-as-Brand-Endorser-1611x2048.jpg 1611w, https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2022\/03\/Tamanna-Bhatia-as-Brand-Endorser-150x191.jpg 150w, https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2022\/03\/Tamanna-Bhatia-as-Brand-Endorser.jpg 1912w\" sizes=\"auto, (max-width: 805px) 100vw, 805px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Hindware Italian Collection Launches \u2018Hues\u2019 Coloured Faucets with Tamanna Bhatia as Brand Endorser Pune (P&amp;V news service):- Hindware, a leader in complete bathroom solutions announced a new brand identity to reinforce its connect with customers and supplement its position in the sanitaryware industry.As part of the exercise, the company introduced a revamped logo, launched a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4597,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[71,111],"tags":[],"class_list":["post-4596","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-industrial"],"_links":{"self":[{"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/posts\/4596","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4596"}],"version-history":[{"count":1,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/posts\/4596\/revisions"}],"predecessor-version":[{"id":4600,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/posts\/4596\/revisions\/4600"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/media\/4597"}],"wp:attachment":[{"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4596"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4596"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4596"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}