{"id":24759,"date":"2026-05-31T13:59:02","date_gmt":"2026-05-31T08:29:02","guid":{"rendered":"https:\/\/timesofpowerandvoice.com\/?p=24759"},"modified":"2026-05-31T13:59:02","modified_gmt":"2026-05-31T08:29:02","slug":"strong-rorr-evo-demand-fuels-oben-electrics-maharashtra-expansion","status":"publish","type":"post","link":"https:\/\/timesofpowerandvoice.com\/?p=24759","title":{"rendered":"Strong Rorr Evo Demand Fuels Oben Electric\u2019s Maharashtra Expansion"},"content":{"rendered":"<p><iframe loading=\"lazy\" title=\"Strong Rorr Evo Demand Fuels Oben Electric\u2019s Maharashtra Expansion; Targets 25 Showrooms by FY27\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/nF9xenGgwuc?wmode=transparent&amp;rel=0&amp;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p style=\"font-weight: 400;\"><strong>Pune:<\/strong>\u00a0<a href=\"https:\/\/obenelectric.com\/\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/obenelectric.com\/&amp;source=gmail&amp;ust=1780301282192000&amp;usg=AOvVaw26NWMQhBk-tUoBXSMBe740\"><strong>Oben Electric<\/strong><\/a>, India\u2019s fastest-growing R&amp;D-driven electric motorcycle manufacturer, is\u00a0accelerating its Maharashtra expansion following strong nationwide demand for the newly launched Oben\u00a0<strong>Rorr Evo,<\/strong>which crossed\u00a0<strong>25,000 bookings within just 15 days of launch.<\/strong>\u00a0Building on this momentum, the company plans to expand its retail footprint in\u00a0<strong>Maharashtra to 25 showrooms by FY27,<\/strong>\u00a0strengthening customer access to electric motorcycles, service infrastructure, and ownership support across one of India\u2019s fastest-growing EV markets.<\/p>\n<p style=\"font-weight: 400;\">Oben Electric hosted the Maharashtra regional showcase of the newly launched Oben Rorr Evo at its Shivajinagar showroom in Pune, reinforcing the city\u2019s importance as one of the company\u2019s strongest-performing markets nationally.\u00a0Oben Electric currently\u00a0<strong>operates 11 showrooms across Maharashtra, including four in Pune located at Wakad, Shivajinagar, Aranyeshwar, and Chinchwad, along with outlets in Chhatrapati Sambhajinagar, Nashik, Latur, Nagpur, Barshi, Solapur, and Ahmadpur.<\/strong>\u00a0The company plans to add\u00a0<strong>14 additional showrooms across Maharashtra by the end of FY27<\/strong>, driven by rising demand for high-performance electric motorcycles and accelerating EV adoption in the region.\u00a0<strong>Pune is projected to contribute nearly 25% of overall Rorr Evo sales in Maharashtra,\u00a0<\/strong>supported by growing consumer interest in premium electric mobility solutions.<\/p>\n<p style=\"font-weight: 400;\">The strong response to the newly launched Oben Rorr Evo marks one of the fastest early booking ramp-ups witnessed in India\u2019s electric motorcycle segment.\u00a0<strong>Deliveries are scheduled to commence from June 2026, while customers can continue to avail the introductory \u20b999,999 (ex-showroom) pricing through the live online payment portal.<\/strong><\/p>\n<p style=\"font-weight: 400;\">Speaking on the expansion,\u00a0<strong>Madhumita Agrawal, Founder &amp; CEO, Oben Electric<\/strong>, said,\u00a0<em>\u201cMaharashtra has emerged as one of the most important growth markets for premium electric motorcycles in India, driven by rising consumer awareness, stronger EV adoption, and increasing preference for performance-focused mobility solutions. The response to the Oben Rorr Evo has been extremely encouraging and reinforces our confidence in the market\u2019s long-term growth potential. Our planned expansion across Maharashtra, with a strong focus on Pune, is aimed at making high-performance electric motorcycles more accessible while building a robust ownership and service ecosystem that supports long-term EV adoption across both urban and emerging markets in the state.\u201d<\/em><\/p>\n<p style=\"font-weight: 400;\">Priced at an introductory\u00a0<strong>\u20b999,999 (ex-showroom)<\/strong>\u00a0for the first\u00a0<strong>10,000 customers<\/strong>\u00a0and\u00a0<strong>\u20b91,24,999 (ex-showroom)<\/strong>\u00a0thereafter, the newly launched Rorr Evo delivers a premium performance package that stands ahead of its segment. The motorcycle is powered by Oben Electric\u2019s proprietary\u00a0<strong>IPMSM motor<\/strong>\u00a0producing\u00a0<strong>9 kW peak power<\/strong>. The motor is heavy, rare-earth-free,\u00a0<strong>IP68 certified<\/strong>, and\u00a0<strong>40% more compact<\/strong>\u00a0than the previous generation while delivering\u00a0<strong>20% higher power<\/strong>\u00a0and\u00a0<strong>250 Nm of wheel torque<\/strong>.<\/p>\n<p style=\"font-weight: 400;\">The Rorr Evo comes equipped with a\u00a0<strong>3.4 kWh LFP battery<\/strong>\u00a0offering an\u00a0<strong>IDC-certified range of 180 km<\/strong>, acceleration from\u00a0<strong>0\u201340 km\/h in 3 seconds<\/strong>, and a\u00a0<strong>top speed of 110 km\/h<\/strong>. The motorcycle supports\u00a0<strong>fast charging from 0\u201380% in 90 minutes<\/strong>\u00a0and is backed by an\u00a0<strong>8-year battery warranty<\/strong>. Designed to combine performance with everyday usability, the motorcycle offers the segment\u2019s\u00a0<strong>longest seat<\/strong>\u00a0along with\u00a0<strong>10 litres of storage space<\/strong>. It also features\u00a0<strong>SmartIQ\u2122<\/strong>, Oben Electric\u2019s AI-driven ride optimisation technology, capable of improving range efficiency by\u00a0<strong>up to 15%<\/strong>. Additional features include a\u00a0<strong>5-inch colour TFT display<\/strong>, OTA updates, turn-by-turn navigation, geo-fencing, remote immobilisation, and fall detection with emergency SOS enabled through Oben\u2019s proprietary\u00a0<strong>ARGUS connected technology platform<\/strong>.<\/p>\n<p style=\"font-weight: 400;\">Supporting its rapid nationwide expansion, Oben Electric currently operates through\u00a0<strong>150+ showrooms and dedicated service centres<\/strong>\u00a0across\u00a0<strong>100+ cities in over 18 states<\/strong>, with plans to add another\u00a0<strong>200 exclusive showrooms across India by the end of FY27<\/strong>. The company is backed by a vertically integrated manufacturing facility in Bengaluru with an\u00a0<strong>annual production capacity of 1 lakh motorcycles<\/strong>. Oben Electric designs and manufactures all critical EV components in-house, including LFP batteries, motors, vehicle control units (VCUs), chargers, and proprietary software systems, enabling stronger quality assurance, enhanced product reliability, and faster innovation cycles. Every Oben Electric outlet is also supported by dedicated service centres under Oben Care, which maintains an industry-leading\u00a0<strong>Customer Satisfaction Score (CSAT) of 91%<\/strong>, reinforcing the company\u2019s focus on customer experience and long-term ownership confidence.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Pune:\u00a0Oben Electric, India\u2019s fastest-growing R&amp;D-driven electric motorcycle manufacturer, is\u00a0accelerating its Maharashtra expansion following strong nationwide demand for the newly launched Oben\u00a0Rorr Evo,which crossed\u00a025,000 bookings within just 15 days of launch.\u00a0Building on this momentum, the company plans to expand its retail footprint in\u00a0Maharashtra to 25 showrooms by FY27,\u00a0strengthening customer access to electric motorcycles, service infrastructure, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":24760,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[71,111,44,38],"tags":[],"class_list":["post-24759","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-industrial","category-pune","category-technology"],"_links":{"self":[{"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/posts\/24759","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=24759"}],"version-history":[{"count":1,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/posts\/24759\/revisions"}],"predecessor-version":[{"id":24761,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/posts\/24759\/revisions\/24761"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/media\/24760"}],"wp:attachment":[{"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=24759"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=24759"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=24759"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}