{"id":19005,"date":"2024-11-24T18:28:05","date_gmt":"2024-11-24T12:58:05","guid":{"rendered":"https:\/\/timesofpowerandvoice.com\/?p=19005"},"modified":"2024-11-24T18:28:06","modified_gmt":"2024-11-24T12:58:06","slug":"obeetee-carpets-unveils-new-design-studio-in-pune-introducing-italian-elegance-with-new-collection-mediterranean-memories","status":"publish","type":"post","link":"https:\/\/timesofpowerandvoice.com\/?p=19005","title":{"rendered":"Obeetee Carpets unveils new design studio in Pune, introducing Italian elegance with new collection- \u2018Mediterranean Memories\u2019"},"content":{"rendered":"\n<p><strong>Pune<\/strong>\u2013 Obeetee Carpets, a brand with over a century-long legacy of handcrafted Indian carpets, is set to announce the opening of its latest store in Pune. This marks the brand\u2019s sixth store in India and the fourth in southern India, including two locations in Maharashtra. To celebrate this exciting expansion, Obeetee will also unveil its newest collection,\u00a0<em>Mediterranean Memories<\/em>, created in collaboration with Australian-Italian designer Mariella Ienna, infusing Italian artistry and heritage into the heart of Pune.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2024\/11\/OBEETEE-Carpets-store-in-Pune-Maharashtra-8-768x1024.jpg\" alt=\"\" class=\"wp-image-19007\" srcset=\"https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2024\/11\/OBEETEE-Carpets-store-in-Pune-Maharashtra-8-768x1024.jpg 768w, https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2024\/11\/OBEETEE-Carpets-store-in-Pune-Maharashtra-8-225x300.jpg 225w, https:\/\/timesofpowerandvoice.com\/wp-content\/uploads\/2024\/11\/OBEETEE-Carpets-store-in-Pune-Maharashtra-8.jpg 960w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<p>The store, designed by&nbsp;<em>Design21<\/em>&nbsp;and located in Pune\u2019s vibrant Sangamwadi area, showcases Obeetee\u2019s commitment to growth and expansion within the Indian market. Strategically curated to reflect the brand\u2019s evolving aesthetic, the new space offers customers an immersive experience, featuring a range of Obeetee\u2019s traditional collections alongside the contemporary&nbsp;<em>Mediterranean Memories<\/em>. This dual unveiling represents Obeetee\u2019s forward-thinking approach, merging Italian inspiration with the finest Indian craftsmanship.<\/p>\n\n\n\n<p>The&nbsp;<em>Mediterranean Memories<\/em>&nbsp;collection depicts Obeetee\u2019s expansion into modern design. Departing from its classic style, Obeetee explores a fresh narrative with this collection inspired by the textures, landscapes, and architecture of Southern Italy. Crafted by skilled artisans in Varanasi, these carpets blend intricate patterns with luxurious textures, embodying the cultural essence of both Italy and India.<\/p>\n\n\n\n<p>Mariella Ienna, the Australian-Italian designer behind this collection, brings a unique Mediterranean influence, drawing upon her heritage and personal memories of Palermo. Her designs, infused with a deep appreciation for her Italian roots, align seamlessly with Obeetee\u2019s vision of carpets as art forms that tell a story, going beyond mere decor.<\/p>\n\n\n\n<p>\u201cOur collaboration with Mariella Ienna represents a significant step for Obeetee,\u201d said Angelique Dhama, CEO of Obeetee Carpets. \u201c<em>Mediterranean Memories<\/em>&nbsp;is a beautiful fusion of Italian and Indian influences, and we\u2019re delighted to share this cross-cultural artistry with our Pune customers.\u201d<\/p>\n\n\n\n<p>Sharing her thoughts on the collaboration with Obeetee, designer Mariella Ienna stated, \u201cIt has been a highlight of my design career to produce this heartfelt collection with Obeetee. Their trust in their collaborators and the creative process rendered the experience all the more meaningful and enriching, and I\u2019m very excited to see it on the stands.\u201d<\/p>\n\n\n\n<p>In recent years, Obeetee has expanded its design horizon, as seen in past collaborations with designers like Abraham &amp; Thakore, and brands like Tissage showcasing the brand\u2019s versatility and dedication to preserving the artistry of handmade carpets while embracing contemporary aesthetics. Each piece within&nbsp;<em>Mediterranean Memories<\/em>&nbsp;is hand-knotted or tufted using premium materials, ensuring that this luxurious collection remains accessible to a broader audience, reflecting Obeetee\u2019s mission to make fine craftsmanship attainable.<\/p>\n\n\n\n<p>For more information about the&nbsp;<em>Mediterranean Memories<\/em>&nbsp;collection, visit&nbsp;<a href=\"https:\/\/www.obeetee.in\/\" target=\"_blank\" rel=\"noreferrer noopener\">Obeetee Carpets<\/a>.<\/p>\n\n\n\n<p><strong>About Obeetee Carpets:<\/strong><\/p>\n\n\n\n<p>Established in 1920, Obeetee Carpets stands as one of India\u2019s most respected names in hand-knotted and hand-tufted carpets, celebrated worldwide for its commitment to quality, innovation, and sustainability.<\/p>\n\n\n\n<p><strong>About Mariella Ienna:<\/strong><\/p>\n\n\n\n<p>Mariella Ienna is an Australian-Italian designer based in Palermo, known for blending Italian heritage with a modern aesthetic. With a background in law, floral design, and interior design, her work is distinguished by rich cultural influences and meticulous craftsmanship, brought to life by artisans in Varanasi.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pune\u2013 Obeetee Carpets, a brand with over a century-long legacy of handcrafted Indian carpets, is set to announce the opening of its latest store in Pune. This marks the brand\u2019s sixth store in India and the fourth in southern India, including two locations in Maharashtra. To celebrate this exciting expansion, Obeetee will also unveil its [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":19006,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24,44],"tags":[],"class_list":["post-19005","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-international","category-pune"],"_links":{"self":[{"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/posts\/19005","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=19005"}],"version-history":[{"count":1,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/posts\/19005\/revisions"}],"predecessor-version":[{"id":19008,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/posts\/19005\/revisions\/19008"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/media\/19006"}],"wp:attachment":[{"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=19005"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=19005"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=19005"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}