{"id":17952,"date":"2024-09-15T22:01:35","date_gmt":"2024-09-15T16:31:35","guid":{"rendered":"https:\/\/timesofpowerandvoice.com\/?p=17952"},"modified":"2024-09-15T22:01:37","modified_gmt":"2024-09-15T16:31:37","slug":"cleartrip-records-150-growth-in-the-bus-category","status":"publish","type":"post","link":"https:\/\/timesofpowerandvoice.com\/?p=17952","title":{"rendered":"Cleartrip records 150% growth in the Bus category"},"content":{"rendered":"\n<p><strong>Pune (Voice news service):-\u00a0<\/strong>Cleartrip, a Flipkart company, registered a phenomenal 150% growth in the bus category, since its launch in April 2023. This impressive growth highlights the strong demand for bus travel, especially from tier 2 cities. Riding on the opportunity in this category, Cleartrip has launched \u2018Bus Pass\u2019, an industry-first offering to make bus travel more affordable for its customers. Bus Pass, is a cost-effective solution, which aims to provide frequent bus travellers with significant savings and enhanced value-based offerings.\u00a0\u00a0<\/p>\n\n\n\n<p>Consumer data on Cleartrip revealed that:<\/p>\n\n\n\n<p>&#8211;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;The bus category sees the highest number of frequent travellers with 32% of users repeating their bookings in the last 3 months<\/p>\n\n\n\n<p>&#8211;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;15% of users book at least three times within three months<\/p>\n\n\n\n<p>&#8211;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Bus users are also highly value-conscious, with 75% of travellers using discount coupons while booking.<\/p>\n\n\n\n<p>&#8211;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Indore-Bhopal, Bengaluru-Hyderabad, Indore-Pune, Chennai-Madurai and Coimbatore-Bengaluru are top routes with high repeat bookings<\/p>\n\n\n\n<p>Customers can purchase the Bus Pass for a fee of \u20b9150 while making a bus booking. Benefits of the Bus Pass:<\/p>\n\n\n\n<p>&#8211;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Customers will receive an immediate discount of \u20b9100 (in addition to availing other coupons) on their current booking for a minimum order value of \u20b9300<\/p>\n\n\n\n<p>&#8211;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;With one Bus Pass, customers can make a maximum of 5 bookings at this discounted rate<\/p>\n\n\n\n<p>&#8211;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Customers can enjoy a cost savings of&nbsp;\u20b9500&nbsp;with one Bus Pass<\/p>\n\n\n\n<p>&#8211;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Each Bus Pass is valid for 90 days from the date of purchase<\/p>\n\n\n\n<p><strong>Anuj Rathi, Chief Business &amp; Growth Officer, Cleartrip, stated, \u201c<\/strong><em>Over the last year, Cleartrip\u2019s bus category has experienced a remarkable 150% growth, mirroring the booming consumer demand in this category. We are committed to building products powered by in-depth market research, aligning with our customers\u2019 ever-evolving needs. The Cleartrip \u2018Bus Pass\u2019 will offer exceptional value and convenience to our user base. We aim to make travel affordable while strengthening our position as a trusted travel partner.\u201d<\/em><\/p>\n\n\n\n<p>Cleartrip remains steadfast in its commitment to diversify its offerings and recently introduced Bus service on Flipkart as well.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pune (Voice news service):-\u00a0Cleartrip, a Flipkart company, registered a phenomenal 150% growth in the bus category, since its launch in April 2023. This impressive growth highlights the strong demand for bus travel, especially from tier 2 cities. Riding on the opportunity in this category, Cleartrip has launched \u2018Bus Pass\u2019, an industry-first offering to make bus [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[71],"tags":[],"class_list":["post-17952","post","type-post","status-publish","format-standard","hentry","category-business"],"_links":{"self":[{"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/posts\/17952","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=17952"}],"version-history":[{"count":1,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/posts\/17952\/revisions"}],"predecessor-version":[{"id":17953,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=\/wp\/v2\/posts\/17952\/revisions\/17953"}],"wp:attachment":[{"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=17952"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=17952"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/timesofpowerandvoice.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=17952"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}